THE StanJames.com World Matchplay will attract a record crowd at the Winter Gardens this summer.
This year's tournament will be played over nine days at Blackpool's famous Winter Gardens venue from July 17-25, with 32 players battling in front of the Sky Sports cameras.
The event has been extended by one day this year to begin on Saturday July 17, with play running through to the final on the following Sunday.
Ticket sales have already surpassed last year's figures for the event, with a number of sessions now sold out.
"We're delighted with the ticket sales so far and they show that the popularity of the StanJames.com World Matchplay continues to grow," said PDC Chairman Barry Hearn.
"There have been so many special moments at the Winter Gardens in the last 16 years and it's a wonderful arena which is ideal for such a tournament.
"Players love the Winter Gardens and it's obvious that fans from all over the UK enjoy watching the World Matchplay there too."
Standing tickets only remain on Sunday July 18, Wednesday July 21, Thursday July 22, the afternoon session of the quarter-finals on Friday July 23 and for the final on Sunday July 25.
The opening night on Saturday July 17, the evening session of the quarter-finals on Friday July 23 and the semi-finals on Saturday July 24 have now sold out.
Tickets in all areas remain on sale on Monday July 19 and Tuesday July 20, and can be purchased on 0844 856 1111 or in person from the Winter Gardens Box Office.
2010 StanJames.com World Matchplay
Saturday July 17
7pm-11pm
4x Round One Matches
Floor Tickets - SOLD OUT
Balcony/Standing - SOLD OUT
Sunday July 18
7pm-11pm
4x Round One Matches
Floor/Balcony Tickets - SOLD OUT
Standing £20
Monday July 19
7pm-11pm
4x Round One Matches
Floor Tickets £25
Balcony/Standing £20
Tuesday July 20
7pm-11pm
4x Round One Matches
Floor Tickets £25
Balcony/Standing £20
Wednesday July 21
7pm-12am
4x Round Two Matches
Floor Tickets - SOLD OUT
Balcony/Standing £25
Thursday July 22
7pm-12am
4x Round Two Matches
Floor/Balcony Tickets - SOLD OUT
Standing £25
Friday July 23
1pm-5pm
2x Quarter-Finals
Floor/Balcony Tickets - SOLD OUT
Standing £25
7pm-11pm
2x Quarter-Finals
Floor Tickets - SOLD OUT
Balcony/Standing - SOLD OUT
Saturday July 24
7pm-11pm
Semi-Finals
Floor Tickets - SOLD OUT
Balcony/Standing - SOLD OUT
Sunday July 25
7pm-11pm
Final
Floor/Balcony Tickets - SOLD OUT
Standing £45
Tickets are available either by phone from Ticketmaster on 0844 856 1111 or in person at the Winter Gardens' Church Street box office