LEADING online casino 21.co.uk has agreed a deal to be the title sponsors of the 21.co.uk Shanghai Darts Masters.
The PDC World Series of Darts event is being held on July 13-14 in Shanghai, with worldwide television coverage including broadcasts in the UK through ITV4 from 8pm BST on each night.
Michael van Gerwen is the defending champion after winning the 2017 title in Shanghai, with the Dutchman amongst eight PDC stars taking on eight Asian qualifiers in the two-day event.
Mark Good, a spokesman for 21.co.uk said: "We are thrilled to be sponsoring the 2018 Shanghai Masters.
"This is 21.co.uk's first sponsorship in the sport and it gives us a perfect platform to promote the 21.co.uk brand to a huge audience on ITV4."
21.co.uk online casino has built a premium brand by bringing customers the very best live casino experience and one of the widest ranges of online casino games.
Launched in 2013, 21.co.uk soon became a household name in the online casino industry. Players can expect the highest quality branded Live Blackjack and Live Roulette tables, coupled with leading online slots and jackpots.
User experience is a key factor that drives the success of 21.co.uk, who work with the best gaming developers to take players closer to the action than ever before. Hollywood-style cameras and advanced live casino variants in HD, plus native speaking live dealers to interact with all contribute to the 21.co.uk journey.
21.co.uk Shanghai Darts Masters
Friday July 13 (6.30pm local time)
All games best of 11 legs
PDC Representatives drawn against Asian Representatives
Saturday July 14 (6.30pm local time)
All games best of 15 legs